The Woodlands BBQ Festival is an annual charity event that attracts restaurateurs and foodies from across Southeast Texas to help raise money to combat the threat of pulmonary hypertension. Studio Brand donated our talents to help improve ticket sales and raise awareness for a good cause. Our creative teams rebranded the event with a new web presence and developed an event marketing campaign that helped the food festival sell out of tickets and achieve a new level of awareness and success.
In just its second year, TWBBQF completely sold out of tickets. Studio Brand’s marketing and branding work helped build a sizable marketing reach, which served a crucial role in separating this event from a marketplace crowded with other outdoor festivals and barbecue events.
Our agency expanded upon this large reach by using publicity to grow the brand’s social and email contact lists, providing a perfect situation for TWBBQF to launch an even larger campaign for the next year’s event.